Article Epic Games Increases Creator Revenue Split In The Unreal Engine Marketplace

Christopher M
Published
July 12, 2018, 07:07pmEDT
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Yesterday, Epic Games announced changes to their split revenue system in the Unreal Engine Marketplace. Creators will now receive 88 percent of the revenue generated from the selling of their products, up from the previous market standard of 70 percent they were receiving.

Game developers using the Unreal Engine can purchase assets for their game designed by 3D modelers, programmers, digital artists, animators, and sound designers from the marketplace. Epic points out that games such as ARK: Survival Evolved and PlayerUnknown's Battlegrounds use assets from the marketplace.

The new revenue split will apply "to all Unreal Engine Marketplace transactions past, present and future," with Epic Games "paying out all Marketplace sellers retroactively, applying the more creator-friendly 88% rate to previous transactions dating back to the store's 2014 launch."

Epic's Founder & CEO, Tim Sweeney, claiming that this policy change is from the major increase in digital commerce the company does."Thanks to both the Marketplace's growth and the success of Fortnite, Epic now conducts a huge volume of digital commerce.The resulting economies of scale enable us to pass the savings along to the Unreal Engine Marketplace community, while also making a healthy profit for Epic."

Epic also released some statistics on Unreal Engine and its Marketplace in their announcement.

  • As of July 2018, more than 6.3 million users have chosen Unreal Engine 4, an increase of more than 1 million users since March.
  • In the first half of 2018, the Unreal Engine Marketplace experienced 30% growth in active sellers. There are now over 1,500 creators offering more than 5,000 curated products on the Marketplace.
  • There have been nearly 8 million downloads from the Marketplace since the store's launch in 2014.
  • There have been more than 1 million downloads of the free Paragon assets to date, representing $300 billion in total value to the development community.
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